A to Z of Digital Marketing for Goodwill

Goodwill logo 1


Goodwill Wealth Management is a leading commodity brokerage firm that allows people to trade in the stock market. They are the largest trading platform that offers services and solutions regarding trading and investment.

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The Problem

Goodwill had been implementing digital media strategies but was experiencing next to no engagement. Moreover, they were getting fewer conversions because their SEO was not properly optimized.



  • Increase Traffic and Ranking
  • Proper SEO implementation
  • Increase conversions


  • Fixing On-Page issues and conducting activities to increase site ranking
  • Writing blogs and marketing content
  • Providing consistent and captivating designs
  • Profiling and Targeting the right audience
  • Building their Social Base


  • Acquired 80% of new visitors through SEO Keyword Ranking and Backlink Creation
  • Gained 7,000 leads per month in all activities
  • Improved their engagement organically with consistent optimization through the process of trial and error, thereby increasing their leads
  • Implemented CRM and SMS marketing


  • 90% Keyword on 1st Page of Google
  • 275% increase in organic website visitors

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